“principal”
The #394 search in Finance on the United States App Store in August 2026. The typical top-10 app has 348 ratings and 1 has over 100,000: a place in the top 10 takes a listing that already earns ratings.
+2 against a year ago. Apple Ads search popularity, 5 to 100.
Median top-10 app has 348 ratings; 1 above 100K; 6 carry the words in the name; 7 updated in 6 months.
Apps Apple returns for the search. Read Sep 27.
Top 10 apps for “principal”
| # | App | Ratings | Avg | Price | Updated |
|---|---|---|---|---|---|
| 1 |  Principal®Principal Financial Group · Finance | 237K | 4.8 | Free | Sep 2026 |
| 2 |  Principal® EventsPrincipal Financial Group · Business | 5 | 5.0 | Free | Jun 2026 |
| 3 |  The Principal !funcell Games Pvt Ltd · Games | 62 | 2.9 | Free | Aug 2023 |
| 4 |  Principal Afore MóvilPrincipal Afore, S.A. de C.V. · Finance | 57 | 4.6 | Free | Sep 2026 |
| 5 |  Principal THPRINCIPAL ASSET MANAGEMENT COMPANY LIMITED · Finance | 0 | — | Free | Jul 2026 |
| 6 |  RESIDENT EVIL 2CAPCOM · Games | 635 | 3.9 | Free | Mar 2025 |
| 7 |  Principal® MéxicoPrincipal Fondos de Inversion, S.A. de C.V. Operadora de Fondos de Inversion · Finance | 57 | 5.0 | Free | Jul 2026 |
| 8 |  Secret Diary With PasscodeBerce Alin · Lifestyle | 8.2K | 4.6 | Free | Dec 2023 |
| 9 |  Infinity NikkiINFOLD PTE. LTD. · Games | 13K | 3.9 | Free | Sep 2026 |
| 10 |  Crayola Scribble Scrubbie PetsRED GAMES CO, LLC · Education | 30K | 4.5 | Free | Sep 2026 |
Search popularity by month
Apple Ads search popularity, 5 to 100, for the months the term was in a category's top 500. A gap means it was not.
Searches with the same apps ranking
Terms whose top 10 shares apps with this one, most shared first; the rest are its neighbours by demand in Finance.
Track where your app sits for “principal”, every night, with the keywords around it and the apps you lose to.
Analyze “principal”