United States App Store keywords, by genre

The 7,471 most searched terms in August 2026, the top 500 of each genre, with a page each: popularity, difficulty, the ten apps ranking, and the searches those apps share. Most searches at this level are app names; 2,447 are for a kind of app, which is where a new listing competes.

Popularity is Apple Ads' monthly 5 to 100 score; difficulty is 0 to 100 from the rating counts of the ten apps ranking. How to read the two numbers.