“the cut”

The #63 search in Lifestyle on the United States App Store in August 2026. The typical top-10 app has 37K ratings and 4 have over 100,000: a place in the top 10 takes a listing that already earns ratings.

Popularity
62/ 100

+1 against a year ago. Apple Ads search popularity, 5 to 100.

Difficulty
76/ 100

Median top-10 app has 37K ratings; 4 above 100K; 8 carry the words in the name; 10 updated in 6 months.

Results
149

Apps Apple returns for the search. Read Sep 27.

Top 10 apps for “the cut”

Search popularity by month

Jun 2025: 60 · #108Jul 2025: 60 · #113Aug 2025: 61 · #99Sep 2025: 60 · #98Oct 2025: 60 · #90Nov 2025: 60 · #115Dec 2025: 60 · #112Jan 2026: 60 · #99Feb 2026: 60 · #81Mar 2026: 60 · #85Apr 2026: 60 · #79May 2026: 60 · #77Jun 2026: 60 · #87Jul 2026: 61 · #84Aug 2026: 62 · #63
606061606060606060606060606162
Jun 2560–62 over 15 monthsAug 26

Apple Ads search popularity, 5 to 100, for the months the term was in a category's top 500. A gap means it was not.

Searches with the same apps ranking

Terms whose top 10 shares apps with this one, most shared first; the rest are its neighbours by demand in Lifestyle.

Track where your app sits for “the cut”, every night, with the keywords around it and the apps you lose to.

Analyze “the cut”