“play”
The #282 search in Entertainment on the United States App Store in August 2026. 7 of the top 10 have over 100,000 ratings; a new app does not displace them, so use it as a word inside a longer phrase.
+0 against a year ago. Apple Ads search popularity, 5 to 100.
Median top-10 app has 269K ratings; 7 above 100K; 6 carry the words in the name; 10 updated in 6 months.
Apps Apple returns for the search. Read Sep 27.
Top 10 apps for “play”
| # | App | Ratings | Avg | Price | Updated |
|---|---|---|---|---|---|
| 1 |  PlayStation AppPlayStation Mobile Inc. · Entertainment | 92K | 4.2 | Free | Oct 2026 |
| 2 |  LeagueApps PlayLeagueApps · Sports | 4.8K | 4.7 | Free | Oct 2026 |
| 3 |  WePlay - Game and PartyWEJOY PTE. LTD. · Entertainment | 242K | 4.6 | Free | Sep 2026 |
| 4 |  Play Together: Friends & PartyHAEGIN Co., Ltd. · Games | 72K | 4.5 | Free | Sep 2026 |
| 5 |  Subway SurfersSybo Games ApS · Games | 3.8M | 4.6 | Free | Sep 2026 |
| 6 |  Magic Tiles 3™: Piano GameAmanotes Pte. Ltd. · Games | 833K | 4.6 | Free | Sep 2026 |
| 7 |  JustPlay: Earn Loyalty RewardsGimica GmbH · Entertainment | 214K | 4.7 | Free | Sep 2026 |
| 8 |  Toca Boca World: Game & PlayToca Boca AB · Education | 891K | 4.3 | Free | Sep 2026 |
| 9 |  Temple RunImangi Studios, LLC · Games | 419K | 4.4 | Free | Sep 2026 |
| 10 |  Minion Rush: Running gameGameloft · Games | 300K | 4.6 | Free | Sep 2026 |
Search popularity by month
Apple Ads search popularity, 5 to 100, for the months the term was in a category's top 500. A gap means it was not.
Searches with the same apps ranking
Terms whose top 10 shares apps with this one, most shared first; the rest are its neighbours by demand in Entertainment.
Track where your app sits for “play”, every night, with the keywords around it and the apps you lose to.
Analyze “play”